Realestate.com.au have released a new website guide to selling. The new site is very comprehensive and well thought out with a great deal handy tips and guides. Sections include Preparing to Sell, Choosing an Agent, Advertising your Property and Presenting your Property.
Yes, there is a fair amount of advertising skewed to realestate.com.au but they are clearly number one across most segments in the online real estate space in Australia and so it makes sense. There are one or two doozies, such as “Should I buy or sell first?” (seriously).
Some articles have accompanying videos, which are quick and clean and very well presented by Comedian Lawrence Mooney and rumoured to also run a 10 week television campaign which will run in Melbourne and Sydney.
Agents will want to be familiar with the materials that potential clients will arm themselves with on this site. Overall this is a very good resource.
So this site seems to be a significant investment for REA in Australia in 2009 and it will be interesting to note whether vendors use this new website.
PDF brochure file download. Guide to selling
PDF brochure file download. Agents Checklist